Principal Software Engineer

About Me

Alex Martínez

Alex Martínez

Principal Software Engineer

My Philosophy

I am a Principal Software Engineer. This means I operate at the intersection of business strategy, software architecture, and operations.

I don't just write code; I design systems that businesses run on. I believe that technical decisions must always serve business goals. Complexity is the enemy, and simple, robust systems are the hallmark of seniority.

My mission is to bring big-tech engineering rigor to growing companies, ensuring they have the technical foundation to scale without collapsing.

Core Tenets

Simplicity, Reliability, and Value. If it doesn't drive value, we don't build it. If it's not reliable, it's not done.

Focus Areas

Technical Strategy

Long-term vision over short-term hacks.

System Design

Scalable, maintainable, and observable architectures.

Mentorship

Elevating the team's capabilities.

Education

Degree in Computer Engineering

Universitat Oberta de Catalunya (UOC)

Journey

A decade of engineering evolution

2023-Current

Principal Engineer (Fractional / B2B)

Strategic technical leadership for companies. Cloud architecture, System Design, and Engineering Culture.

2025-Current

Senior Cloud-Native Engineer — Lative

Driving event-driven architecture and high-scale data processing on .NET & Kubernetes.

2020-2025

Senior Software Engineer & Cloud Lead — FXStreet

Led critical migrations, performance engineering of financial data systems, and cloud cost governance.

2016-2020

Software Engineer

Building the foundations. Backend, Mobile, and Web development.

Work with a PRO

Leverage a decade of high-stakes engineering experience for your project.

About Me | Alex Martínez